Building A Successful Text Marketing List
One of the best ways to maximize the return on investment for your text message marketing campaign is to reach as many people as possible. And the best way to do that is by growing a robust text marketing list. But as with most things, there’s a right way and a wrong way to go about this task. SenText Solutions has a graphic design department with years of experience in creating signage that will mesh with your company’s overall aesthetic and encourage your customers to opt-in to your text marketing campaign. But there are additional things you can do to grow your list and here we will cover a few.
Host A Giveaway
Hosting a giveaway is a great way to get people to sign up for your text marketing campaign. You’re creating excitement and demonstrating the value of signing up for it–all at the same time. The catch is that this will only work if you put something up for grabs that your customers will actually want to win. The more exciting prize you offer, the more exciting your results will be.
Take Advantage Of Other Networks
Text message marketing works better when used in concert with the other types of marketing you’ve already been doing for years. These other resources can also be incredibly valuable in growing your list. You can send out an email blast or post to one of your social media accounts encouraging followers to join your text marketing list. Be sure to explain to them how your texting campaign will differ from the other ones that you offer. You should make sure that each of your interaction platforms are unique and rewarding in different ways.
Grow even faster by sending your existing subscribers images and links to share with their friends! You can boost your social media sharing with your text club since more people will see your link initially than if you just organically posted a message on social.
We hope this guide helps you build a fantastic text marketing list–one that helps you effectively engage your customers. If you’re ready to start your own campaign or would just like more information on text message marketing, please feel free contact us.
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