There’s no denying that technology has helped to transform universities and colleges all over the globe. In a sense, that’s what higher learning is all about–progress. That’s why today we wanted to take a look at some of the ways a text message marketing system can improve the lives of students, staff, and teachers.

Notify Students and Faculty of Schedule Changes

Life moves fast on campus, so that’s why it’s important to have a system that can react quickly. In the case of severe inclement weather, text messages are a great way to let a large number of people know that classes are canceled for the day. This can be used for bad weather or any number of other special occasions that may close the school. It can also be used to let students know that the campus will be open in case they were expecting closures.

Publicize School Events

Text message marketing can also be used to publicize all manner of school events. Whether it’s the grand opening of a new library or a play, sending out a text message blast is a great way to increase attendance and participation. You can even use texts to coordinate the specifics of a school event, for example, you could ask students to all dress in matching colors for an upcoming big game.

Alert The Campus of Potential Emergencies

The most important feature of a text messaging system is the ability to quickly alert faculty and students of any potential dangers on campus. People generally carry their phones with them at all times, and it’s become second nature for many people to read a text as soon as it’s been received. It’s this immediacy that makes text messages such a powerful part of an alert system. When there’s an emergency situation on campus, seconds could mean the difference between life or death.

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